Duda Melzer is currently serving as the CEO of Grupo RBS. He has served in that position since July 2012. Duda Melzer is an individual that has received much education and also experience throughout his life. Duda Melzer was born in 1972, and he went to the Pontificia Catholic University in Brazil; he graduated with a degree in business administration in 1998. Duda Melzer wanted to be able to further his education, so he was able to go to Harvard University. While at Harvard, he was able study to get his MBA and graduated in 2002.
Duda Melzer had experience in the financial franchise markets both in Brazil and in the United States. While working in the United States, Duda Melzer was able to be a senior analyst at the Delphi Corporation, and he also was able to work for a very well-known media company located in New York named Box Top Media. Apart from that, Melzer worked as a master franchisor at multinational Sweet Sweet Way. He also was able to work in consulting at Booze Allen and Hamilton.
Delphi Corporation decided to join Grupo RBS in 2004. Grupo RBS is a family business, and Maurício Sirotsky Sobrinho was Duda Melzer’s grandfather; he also is the founder of Grupo RBS. Duda Melzer started as a general manager for the national market in 2004. Later on, he was able to become vice president of Market and Business Development. In 2010 Duda Melzer became Executive Vice President, and 2012 he took over the position of president and CEO from his uncle.
Duda Melzer is an individual that wanted to be able to get a lot of experience in order to be able to help out his family enterprise. From his different positions in management and finance in Brazil and in United States, Duda Melzer was able to better prepare himself to become a wonderful CEO for his family owned business. Duda Melzer has the mission to explore and expand the performance of Grupo RBS and to continue to help his family enterprise to grow and thrive.